Nowadays, more and more label and packaging printing companies are beginning to find that inkjet printing is more suitable for short-run special labels, packaging proofing and other services.
Luminer Labels, based in Hulin, New Jersey, USA, uses the Epson SurePress L-4033AW digital inkjet label printer in conjunction with the company's original flexo press to print short-run special labels that cannot be achieved with conventional presses. Cost requirements. “It meets the customer's requirements for delivery time and does not use this joint production method, which we cannot achieve,†said John Borrelli, corporate partner and operations director. He gave an example of a beverage label. "This beverage requires 5.2 extended meters. This kind of job can take half a day to complete on a traditional press, and can't meet the customer's requested delivery time if we don't have a digital press. , you can only give up this business."
At the other end of the US, a creative label company based in Gilroy, Calif., purchased the Epson SurePress L-4033A digital inkjet label printer to address short-term printing of common food labels, medical equipment and bottle labels. demand. “We have also seen equipment with a smaller footprint and guaranteed print quality, but its ink costs have exceeded expectations, and Epson SurePress is a relatively better choice.†Vice President Chris Martin said, “40 meters / min production speed, 6-color ink system (in the original printing of four primary colors added orange and green), support for online glazing, extensive printing capabilities and entry-level prices are decisive factors in our investment decisions."
Even fanatical advocates admit that inkjet printing (or other digital printing technology) can only be used as a supplement and cannot completely replace traditional printing. However, as brands demand shorter prints and more and more small brands enter the market, label and packaging printing companies can no longer count on using traditional printing equipment to complete long-run jobs, using inkjet. Printing short-run jobs that deal with packaging and labeling has become an important trend.
Printing speed may have been a concern in the past. Today, inkjet printing has a printing speed of up to 60 m/min. Although it is still not as good as a conventional printing press, it does not need to change plates and clean the rollers to achieve shorter production time. And can reduce waste. Considering the combined time and cost, a slower printing speed is no longer a problem for many label printing and packaging printing companies.
Because inkjet printers are based on CMYK four colors, the color gamut may be smaller than conventional printers, such as 8-color or 10-color flexo presses. Therefore, jobs that require a wider color gamut or require a spot color (such as metallic or fluorescent colors) are still to be completed using conventional printers. Or, you can wait a while and add color to your digital press is no longer new. There is no doubt that the color gamut of inkjet printing will be expanded in the next two or three years.
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