Today, the Chinese market is still strongly poisoned by counterfeit and shoddy products: up to the national macro-economy is affected by counterfeit and shoddy products, down to the loss of corporate brand image and credibility, and sometimes even the personal safety of consumers.
In the fields of food, wine and medicine, due to the particularity of products, the harm of counterfeit and shoddy products is self-evident. People's prevention and crackdown on counterfeit and shoddy have never been relaxed, but the effect is minimal. Currently, the most widely used anti-counterfeiting measures are the anti-counterfeiting labels on products. Anti-counterfeiting labels are not only expensive, but can only temporarily ease the emergence of counterfeit products, because the counterfeiters can fake this type of packaging shortly after the product is launched, and the manufacturer re-enters the encirclement of fake and shoddy products.
The progress of coding technology has already surpassed its logo function. Through high-tech inks, powerful software and advanced printing equipment, food, beverage and pharmaceutical companies can also use printing technology to achieve anti-counterfeiting.
Special ink
The coding technology can print various information on the surface of the package, including barcodes, product identifications, production dates, etc. These information can reach as many as five lines. If the manufacturer can edit and change the printed text at any time, then the forger They had to give up because they could not print the correct information on the counterfeit products. Zanasi's chemical department has developed special inks for use with large-character printers and small-character printers to support manufacturers to change characters and text information. More importantly, the use of this ink by manufacturers will not affect the packaging design. This is because the information currently printed using these special inks is invisible in sunlight and can only be seen through ultraviolet light.
All the inks of Zanaxi's inks have a zero amount of methanol. In addition, according to the EU Toxic Restriction Directive 2002/95 / CE (European RoHS Directive) regulations, all of their inks do not add heavy metal pigments and pigments.
software support
Nowadays, two-dimensional bar codes are widely used in industrial fields because of their higher reliability and larger information storage capacity. Relying on professional R & D, Zanaxi's printing equipment can not only print ordinary barcodes, but also easily handle complex barcodes such as two-dimensional barcodes. In addition, because in the information layout setting interface, the barcode calculator can change up to eight digits at the same time, so the Zanahi printer can print unique barcodes for each single box of products.
In addition, Zanaxi has also developed some special software that can use multiple data (production date, hours, minutes, seconds, production line and branch number, customer code, etc.) to formulate encrypted on each product package digital. These digital surfaces seem to have no meaning or logic, but can be read by special visual software. In this way, the manufacturer can ensure that only the designated person can distinguish whether the product on their hands is genuine through the software.
The above anti-counterfeiting solution can be realized by all the printers developed by Zanaxi. Customers can choose different inks according to different packaging materials, can choose different printing resolutions, and set different printer solutions, such as solutions for large character systems (NZ nozzles), and small character systems (Z4000 and Z5000 Series) or high-definition systems (Modulprint and Z640 systems), etc.
Through the large character system or high-definition system of multi-nozzle, or through the integrated system of small characters, customers can achieve unique product identification solutions. According to customer requirements, Zanaxi can connect the printer and the customer's equipment with specific software to coordinate use.
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