On April 16, 2012, L&D Ceramics held a new Royal Stone Show at the Ginza Home Center Store. The new product launch conference was hosted by Guangdong Weimei Ceramics Group and Guangdong Jiamei Ceramics Co., Ltd., Shandong Decoration Association, Da Vinci Meiju Chain Jinan Branch, and Ginza Home Group, and the director of World Ceramic Forum, Mr. Chen Dingrong.
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[Reporter] Hello, today, by participating in the L&D new product launch conference, I was most impressed by the new concept of "going into the high-definition era" at this conference. It can be said that TV is now high-definition, and movies are high-definition. This is a A vocabulary that keeps pace with the times. Then L&D HD tiles, what measures will be taken in the Jinan market in the future to promote such a brand, such a high-definition concept?
[Lan Shengbiao] Thank you. I think many media friends, as well as many friends in the design industry, have asked me what is going on in the L&D HD era? I think for the high-definition era, here is a elaboration in front of many media.
L&D first had a big thing called the Royal Real HD era. There are two key words, one is the royal family. Everyone knows very well that this royal family is something that a few people have, and it is a precious thing. There is a background to this matter. Why do you say so much? The stone we made is also clear. It basically belongs to a kind of stone that is forbidden to develop. It is a kind of stone that is extinct, with the influence of environmental damage and productivity. We use this thing, we want to use this kind of thing more and more in our lives, and we are pursuing this kind of thing more and more. We use a high-tech to make the skin texture that is on the verge of extinction, and the wood grain is good. We have always done this. I chose the stone this year and raised him up.
"HD" is very clear to everyone, it is a synonym for high technology, a saying. Because the stone has been developed after thousands of years or even tens of thousands of years of precipitation, his quality is not consistent with the coefficient of precipitation, the age of time, destruction, geographical environment, and the physical and chemical properties of the entire material and physical existence, he will have Stone difference and color difference, we all know that stone difference is all aspects of impurities. We use technology to remove these, make the stone glow, and make the texture of the stone clearer. This is the essence of high-definition stone. What he actually talked about is the use of manual printing technology, a high-tech use.
As for the reporter just said that we are in Jinan, the whole Shandong is China’s economic province and cultural province. I want to beautify the home is in the forefront, including Luban. I just talked about the culture of Confucius and Mencius, Luban culture. Prevailing are all originated in Shandong, we pay special attention to this market. Second, we also have one of the best and able to grow corporate culture to be able to land here. This is our Da Vinci home, and Joe is also here. We are in Shandong. Just now, Joe also gave me a topic. So many friends care about us. It is really so multimedia. I think everyone will see changes in the future. This is a point.
In Shandong, the first is to complete the promotion of this kind of stone, and the second is to perform a new interpretation of the stone, because we are too slow all the time, the whole details of the treatment, decoration, and finally, there is no, reached, this piece of information must Great promotion. Take this opportunity to give this good thing to the consumers and friends in Shandong.
Thank you.
[Reporter] Lan, hello. In the field of ceramics, we are also the first to hear about HD digital definitions, which may be of interest to this. Can you tell us about the characteristics of this process?
[Lan Shengbiao] This process, I think, first of all, he is two "new". The first one is conceptual innovation. Our previous concept was to regard the ceramic tile as a simple substitute for materials. In fact, we have innovated this concept of things. It is environmental protection, and it is closely related to national policies and world policies. It is forbidden to develop, including silicified wood that we say, including our rhino skin, which has been banned from development. What should we do? The demand is so big, first of all, this is an innovation of ideas.
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