There is such a tradition in American politics - almost every new president receives a mechanical watch from a Swiss watch maker. Although the manufacturer has already laid off more than half of the company's employees because of the downturn in the industry, Trump, the newly elected president, still receives the watch as a gift as usual. According to Bloomberg reported on December 8, the 33rd president of the United States, Truman, purchased a watch alarm from Vernal, Switzerland, during his tenure. Since then, almost every U.S. president has received a gift entitled "Cricket Watch. However, Trump's own-brand watch was on sale almost 10 years ago, so he may be the first recipient of a watch brand to have received the Vernalm watch before. Do not know when he took office, this tradition will not continue. Daniel Wexler, a Vernigan sales and marketing executive, said he was not sure what the United States was saying about the value of the gift acceptable to the president, but no watch returned before the company was returned. The company's headquarters also showcased many thank-you letters and photos from the U.S. president. It is reported that, due to the sharp decline in demand for luxury watches, Vermeer is cutting almost 60% of employees. Swiss media also reported that the brand may be the sale of the sale of the old club, but Vernigan refused to respond to any news about the "master." Wexler disclosed that although the company is small and faces numerous difficulties, it is still competing with more famous big brands in the market. In such a bad period, such a weak period will have a greater impact on small brands with insufficient strength. The situation of the Vernal watch also fully reflects the status of the Swiss watch industry. Currently, the entire Swiss watch industry is experiencing the longest recession in more than two decades. Luxury watch brands such as Cartier and Vacheron Constantin have also been laying off workers, or having to repurchase stockpiles for some models due to low sales. Vergan was founded in 1858, the brand in 1947 introduced the first mechanical alarm watch "cricket" world-renowned, more known as the "presidential table", Dwight Eisenhower and Lyndon Johnson served as President of the United States During the regular wear "cricket" watch. It is said that Truman's watch with alarm function occasionally will be the agents mistaken for a bomb. The watch is currently priced at 6970 US dollars (about 48090 yuan). The reason why the name is "cricket" is because it sounds like a cricket tweet. This article is reprinted from watch network, if you have any questions, please send an email to wbsj@wbiao.cn to contact us.