Professional outdoor brand KAILAS debut 2014 ISPO BEIJING read the full text >>

On February 19th, the "ISPO BEIJING 2014 The 10th Asian Sporting Goods and Fashion Exhibition" that was highly regarded by the industry opened at the National Convention Center. KAILAS, a professional outdoor brand, has launched a number of new products at the show. Apart from bringing the latest technology products to this outdoor event, it also brought a series of exciting live events and surprises.

Climbing Jackets evolutionary history

Dry climbing wall

"New climb, new experience"

As one of the most professional and international outdoor industry exhibitions in China, ISPO Beijing Exhibition attracts tens of thousands of visitors every year. The biggest highlight of the KAILAS booth at this exhibition is the drywall display area on the right. As a special way of climbing, dry climbing usually refers to climbers using climbing equipment to rock climbing. At the end of 2013, KAILAS will bring Dry tooling, a mixture of ice climbing and rock climbing skills, to the country for the first time. This time, ISPO's display wall in Beijing is also a further promotion of the dry climbing movement, hoping to make more progress. The fans feel the charm of climbing. On the dry climbing wall, a fluorescent belt was used to outline the climbing figure and embed KAILAS’s latest technical equipment into it: the head was wearing the latest climbing helmet and safety belt, holding two prized ENTHEOS hailstones repeatedly. The new Alpine boots with full card crampons are available. The site has also set up a trial climbing experience zone with dry climbing points and hailstones for the guests' climbing experience at the exhibition site.

"The more you exercise, the more breathable"

Outdoor sportswear has a very high demand for waterproof and breathable. It is easy to stretch outdoor activities and has good air permeability. Conforming to this trend, KAILAS uses new FILTERTEC series fabrics such as jackets, windproof fleece jackets and ultrathin windbreakers. Its waterproof and air-permeable index has reached the high-end level in the industry, and it has made new breakthroughs in design and technology. The products are comfortable and durable. The KAILAS also exhibited the evolutionary history of climbing jackets on the booth, and the products displayed were used by KAILAS climbers in actual extreme adventure activities and made suggestions for improvement, thereby evolving higher quality products for climbing preferences. Use it.

"Lightweight Revolutionary Pioneer"

In 2014, we started from the reality and continued to improve the product design with the concept of lightweight, cut out unnecessary weight, and complicated design, optimized equipment performance, so that our professional products can be used in harsh and changing weather conditions. Users provide superior lightweight equipment.

KAILAS climbing equipment display

"Focus on climbing, professional research and development"

KAILAS is mainly based on climbing products and has invested a great deal of effort in the research and development of rock climbing products, which makes the products better combine the preferences and sporting needs of climbing enthusiasts. For example, the newly-introduced KAILAS Aegis Plus climbing helmet has an impact-buffering energy-absorbing system composed of a TPU outer shell and a foamed polypropylene EPP inner liner, and has excellent impact resistance, shock absorption performance, and weatherability and anti-aging properties. The TPU housing has outstanding cold resistance and maintains good elasticity at minus 35 degrees.

ISPO Exhibition Awards Ceremony

Award-winning products are displayed at the booth

"KAILAS professional products won the German ISPO Award"

KAILAS's "Flying Fox" climbing backpack, "Cow C" climbing pants, professional climbing snow sets of three professional products won the German ISPO AWARD ASIAN PRODUCTS with its innovative design, "Cattle C" rock climbing 7 pants With the professional climbing snow cover, they both won the gold medal (GOLD WINNER). The Beijing ISPO exhibition also held an award ceremony and displayed the award-winning products. At the awards ceremony, Dr. Hu of the ISPO AWARD Awards and Zeng Shan personally presented the KAILAS brand. “Our understanding of climbing products stems from our own passion for the sport itself.” When the host asked why KAILAS had developed so many outstanding outdoor products, Cao Junru, director of marketing at Kaile Rock, said .

In 2014 KAILAS will continue to follow the professional climbing brand concept, product excellence, the pursuit of a perfect combination of professional performance and high technology at the same time taking into account the fashion appearance, to better meet the needs of outdoor sports enthusiasts.

More KAILAS latest information, please pay attention to KAILAS official website: Or KAILAS Sina official microblogging: http://weibo.com/kailas