SMEs and management software

In economic life, the "symbiosis" phenomenon of large, medium, and small enterprises is an objective economic law and a normal enterprise ecosystem. In the economic structure of China, SMEs occupy a very important position. SMEs account for 99% of the total number of enterprises. SMEs’ ​​total industrial output value and profits and taxes account for 60% and 40% of the country's total respectively; It accounts for more than 90% of the nation's retail outlets; SMEs also provide about 75% of urban employment opportunities. In the rapid economic growth since the 1990s, 76.7% of the new industrial output was created by SMEs. At present, more than 70% of the output value of the food, paper and printing industries, more than 80% of the output value of the apparel, leather, cultural and sports goods, plastic products and metal products industries, and more than 90% of the output value of the wood and furniture industries, are the world of SMEs.
The degree of informatization of SMEs directly affects the sustainable development of the entire country’s economy. In general, most SMEs are relatively backward in management of large and medium-sized enterprises, lack of informationization, and lack of financial talents. In the face of fierce market competition, they must survive and develop. The use of advanced management software to strive to improve the level of information is an important issue. Most SMEs will start with financial management informationization and use mature financial software in the market to solve basic financial management informatization. Then consider the use of Invoicing software and financial management software to deal with the integration of financial services, a small number of good companies have already begun the Internet for e-commerce activities. However, in general, China's SMEs are not yet in a high level of information, not only because of their lack of financial strength, but also because there are not many or very good management software products that are actually tailored for SMEs on the market. Meet the management needs of SMEs. Many companies rely on financial software to achieve management functions. In fact, it is a helpless alternative.
"The sparrows are small and fully-organized." In the face of fierce market competition, small and medium-sized enterprises place more emphasis on rapid response and timely adjustment. It is difficult to achieve information management without a set of advanced management software.
Although there are many famous management softwares on the market, the introduction of ERP, CRM, SCM and other concepts and products has greatly promoted the overall information management level of the enterprise. However, from the perspective of market segmentation, we also find that the management products specifically targeted at SMEs in the market are always scarce. When it comes to such products as ERP, people will always associate it with large companies such as Yunnan Hongta, Haier and Shanghai Volkswagen.
From the system implementation point of view, ERP is built on the premise that the entire workflow within the enterprise itself has been relatively complete, and most SMEs are still in the hands of the boss on the production, finance, sales, personnel and other businesses. In the state of the company, a standardized business process has not yet formed within the company, and the overall information foundation is very weak. Therefore, SMEs in the implementation of an information system is usually started from the local, rather than the implementation of multiple departments as many large-scale enterprises concurrently, and now we see the ERP system design ideas usually require all aspects of the enterprise to consider, this kind of Thoughts do not fit well with the rules of market operation of SMEs.
From a functional point of view, the relatively mature management software currently on the market is mostly designed for large and medium-sized enterprises. The complexity of its system modules is relatively high. It is relatively simple for business processes, relatively simple application requirements, and lack of professional and technical personnel. For enterprises, it is impossible to choose to use products that are highly complex and difficult to use.
· In addition, from the price point of view, the price of millions or even tens of millions is actually daunting for SMEs.
With the continuous improvement of the status of SMEs in the entire national economy, the issue of the survival and development of SMEs has received increasing attention from all walks of life. Although we can list many factors that affect the development of SMEs, such as the social environment, entrepreneurial experience, and the difficulties in financing financing, the core issue is still management. For SMEs, business owners, managers and workers are often difficult to distinguish. Their most urgent task as a common interest is to complete the corresponding management changes in the market globalization and the rapid development of the network economy, and to wear the space for early survival and development. Compared with large-scale enterprises, SMEs also need to face management issues such as sales and marketing, manufacturing and production, financial accounting, personnel and organization. They also need advanced information technology to realize the modernization of various management functions, and they will also organize The management functions are organically integrated to form an integrated enterprise management information system, and further provide business intelligence and decision support capabilities for enterprise development.
Judging from the current problems in the development of domestic SMEs, there are mainly five aspects, namely, the lack of information resources, access to narrow information channels; the small market size, low business development capabilities; unsound management rules, unscientific management processes; talents Lack of personnel and mobility of personnel caused serious loss of corporate resources; complicated business processes, high marketing costs, and poor cost control capabilities. Therefore, management software suitable for SMEs should have the following characteristics:
First, we must first have advanced management ideas. For small and medium-sized enterprises, because they are mostly chaotic in the entire management process and business process, the market is relatively lack of operating experience, so SMEs need to rely on advanced management ideas, advanced management systems to help companies gradually standardize the company Operating behaviors, thereby reducing operational risks in the entire market competition. For example, many ideas in ERP are also needed by SMEs.
Second, because SMEs do not have much or no professional computer technology talent, management products for SMEs must be easy-to-use “fool” products;
Third, from the perspective of investment capacity, SMEs’ ​​funds are relatively limited, so they are relatively slow in upgrading IT products compared to large and medium-sized enterprises. Therefore, on the one hand, it is necessary to make their products more reasonable in terms of price. Technically, it is more important to consider the direction of choice for standardization;
Fourth, for SMEs, changes and speeds are more prominent. Therefore, how to better meet the changing application needs of SMEs is a requirement for all product suppliers targeting SMEs. This requires that the product must have a high degree of flexibility in the system design, and at the same time have the characteristics of rapid implementation.